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The importance of alignment between call centers and own brand teams

At S4RB we talk a lot about one team. The importance of retail own brand teams and their own brand suppliers working together, around one view of product performance and one mission to deliver success. 
08 September, 2020

Supplier engagement, it is not as complicated as you might think!

Supplier engagement. You might be thinking to yourself, what exactly is that? With it being my first week as a marketing intern for S4RB, I’ve exhausted all notions surrounding supplier engagement and what it is exactly; but if I were to simplify...
04 September, 2020

The COVID-19 Supplier Engagement Planning Checklist

With the evolving COVID-19 situation, many office workers are being encouraged to work from home. This is particularly important in retail where we need to protect the people involved in key parts of the value chain like logistics and operations to...
26 March, 2020

Is supplier engagement a nice to have?

Regular readers will know that we are huge exponents of retail own brand teams working with their store brand suppliers as ‘one team’- and meaning it (as opposed to just talking to it).
09 January, 2019

Why supplier engagement is vital for own brand retailers to adopt

Own brands have been around in the UK since the 1800s, starting out as basic groceries and gradually growing to compete in almost all retail categories.
28 November, 2018

The importance of supplier engagement to achieve nutritional improvements

When asked what we mean by ‘supplier engagement’ - which is still a relatively new concept in many own brand retailers - it is about better facilitating supply related processes or supplier related initiatives through better communication, better...
26 September, 2018

Supermarkets ask suppliers to prepare for Brexit 'no deal'

The noise about Brexit is only on the increase as the ‘deadline’ approaches.  However, many of the issues discussed in the press are intangible to the proverbial ‘man in the street’.  
24 August, 2018

Why 'extra mile' technology will surpass 'last mile' in 2018

Ever since Ford re-positioned themselves as a technology company as opposed to a car manufacturer, I've been acutely aware of others following similar paths.
30 May, 2018

11 tactics for engaging suppliers with your modern slavery strategy

  Last November saw the 2017 Stop Slavery Awards recognise companies that have taken concrete steps to eradicate forced labour from their supply chains. Amongst those honoured was parent company of the UK Convenience Grocer, COOP. Most notably, it...
05 February, 2018

Supplier engagement – all retailers will tell you they have it, but do they really?

Having had the experience of working within a large German retailer private brand team, developing private brands across categories, I was truly surprised at how one-dimensional in most cases their supplier engagement was!
13 December, 2017
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