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Recent Posts
The importance of alignment between call centers and own brand teams
At S4RB we talk a lot about one team. The importance of retail own brand teams and their own brand suppliers working together, around one view of product performance and one mission to deliver success.
08 September, 2020
Retail, tics and anti-radiation mobile phone batteries: How I learnt not to sell
I used to sell anti-radiation mobile phone batteries.
12 September, 2018
S4RB Inc. Steps up SmartLabel initiative
Private brand grocery retail specialist Solutions for Retail Brands (S4RB Inc.) has partnered with the Food Marketing Institute and the Grocery Manufacturers Association (the FMI GMA Trade Partner Association of SmartLabel Org) to assist US...
07 September, 2018
CONVENIENCE CONTINUES TO DRIVE FOOTFALL IN UK AND SCANDINAVIA
At a recent FoodEx and associated exhibition I attended in the UK, there were some great artisan products on show. There was an array of assorted cheeses, an increased prevalence of chilli and a small number of speciality gins including the...
22 August, 2018
Why you should chase customers into the parking lot
There are lots of ways to find out what customers think. Some approaches even run the risk of temporarily disarming shoppers.
22 August, 2018
Is technology putting a band aid over poor customer service?
I’m by no way saying a good implementation of the right technology isn’t effective - I often go online and open up a chat window to talk to a representative to find out where my order is or arrange a return - but recently I arrived at the conclusion...
08 August, 2018
Price versus provenance: the challenge facing retailers
There is a lot of discussion about the need for transparency in the supply chain. The 'clean labelling' initiative continues to grow, with the driver for clear and unambiguous labelling, simpler 'pure' ingredients and clear provenance.
01 August, 2018
Confessions of a national brand snob
It was early afternoon on a chilly but bright spring Wednesday, halfway through the week and halfway through yet another diet and my fiancé had again neglected to provide me with any packed lunch for work. So I took advantage of the weather and...
25 July, 2018
New Sainsbury's Nectar scheme aims to reward true loyalty
Sainsbury's testing the waters off the South coast
18 July, 2018
The history of Aldi: A tale of two companies, with the same name
Welcome back history lovers! This time we are investigating the origins of Aldi. So, let’s start the DeLorean and warm up the flux capacitor, as we speed down the Autobahn at 88 mph into 1913!
13 June, 2018
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